Why the Redmi Note 7 Pro 6GB Variant Isnt Available During Flash Sales
Why the Redmi Note 7 Pro 6GB Variant Isn't Available During Flash Sales
Everyone has their own perspective, but from my standpoint, this is purely a marketing strategy employed by Redmi. However, many people question how I can make such a claim. Let’s delve into the reasoning behind this:
Market Competition
Redmi launched the Note 7 Pro and the Note 7 simultaneously. Yet, to date, there has been no sale of the 6GB variant of the Note 7 Pro.
RealMe's Response
RealMe, on the other hand, launched the RealMe 3 and made a commitment to release a Pro version in April. Following this, Redmi launched a variety of products, including the Redmi Go, Mi 1Rs Sale 2019 Bluetooth earphones, and a LED TV. These moves are clearly designed to counter RealMe and their range of products.
Market Strategy
It is evident that RealMe, now aware of Redmi's products and features, is working towards offering something superior to the Redmi Note 7 Pro. Given that Redmi has already launched two smartphones and one budget phone under the $5,000 mark, it is crucial for them to introduce another competitive product when RealMe launches the RealMe 3 Pro. Otherwise, RealMe might dominate the market.
Marketing Strategy for Profit Maximization
The 6GB variant could help Redmi cut into the market share of RealMe. However, the 6GB version is not currently available during flash sales. This decision, albeit made independently, could be strategic in maximizing profits from the least profitable options. It suggests that Redmi might already know that the 6GB variant would be a strong seller or that they believe in its potential success.
Out of Stock Issue
Some also speculate that the 6GB variant was removed due to stock issues. If Redmi was unable to provide sufficient units of the 6GB variant, they removed it from flash sale promotions temporarily. This issue might also factor into their production and manufacturing strategy.
Ultimately, the decision to not offer the 6GB variant during flash sales is purely Redmi's choice. If they are profiting well from the current situation, they are likely being strategic about maximizing their profitability. However, the lack of the 6GB variant on sale days may be a significant factor for many potential buyers.