The Great Lakes Institute Business Analytics Certification: A Comprehensive Review

When it comes to enrolling in a Business Analytics certification program, choosing the right institution is a critical decision. While some may recommend attending Tier-1 institutions such as IIMs or ISB, it's important to weigh the options and explore other excellent choices. Let's take a closer look at the Business Analytics certification program offered by the Great Lakes Institute and some alternative options like Woxsen School of Business.

Current Relevance of Great Lakes Institute's Business Analytics Program

The current status of the Business Analytics program at Great Lakes Institute is somewhat questionable. Reports indicate that the program is based primarily on theoretical knowledge and lacks practical applications. Additionally, the placement statistics are not as impressive as expected, with less than 90% of graduates securing job offers. This certainly raises concerns about the practical applicability and industry relevance of the program.

Alternative Programs: Woxsen School of Business

If you are seeking a more robust and practical Business Analytics program, it might be worth considering Woxsen School of Business in Hyderabad. This institution offers a comprehensive 2-year PGDM course in business analytics, machine learning, and artificial intelligence. The program is meticulously designed in collaboration with Singapore’s esteemed Nanyang Technological University, ensuring that it is backed by industry standards and cutting-edge research.

The demand for talent in these domains is consistently high, leading to an 100% placement rate with exceptionally competitive salaries. The early feedback from successful graduates indicates that the program equip them with the necessary skills and practical knowledge to excel in their careers. This aligns with the requirement of modern businesses for data-driven decision-making and advanced analytical skills.

Great Lakes Institute: A Historical Perspective

While the current status of the Great Lakes Institute may not be its strongest suit, the institution has historically bridged the gap between academia and industry. My personal experience with the PGPBABI program in 2017 firsthand validated the institute’s strong industry connections and the effectiveness of its placement processes. Great Lakes boasts a robust alumni network and offers various engagement options to keep graduates connected with the institute and potential employers.

However, it's important to note that the program has seen recent downsides in terms of theoretical depth and practical application. The focus on case studies and industry-relevant projects would certainly enhance the learning experience and improve the overall placement outcomes.

Recommendations for Aspiring Business Analysts

Personal Effort and Initiative: No one can help you pick a skill if you are not willing to put in equal effort.

Engagement in Learning: Simply being present in a session is not enough; being active by asking the right questions and applying the knowledge is crucial.

P Practical Application: Business analytics is a skill that you learn by doing, not just by watching someone else do it. Applying what you learn in the classroom to real-world scenarios is essential for achieving true expertise.

In conclusion, while the Great Lakes Institute program has seen its share of challenges, there are certainly opportunities to improve it. For those seeking a strong and practical program in business analytics, Woxsen School of Business is a highly recommended alternative. The field of business analytics is continually evolving, and now is the perfect time to get into it and build a promising career in data-driven analysis and decision-making.

Best of luck on your journey to becoming a proficient business analyst!