Navigating the Job Market Post-MBA with Lower Graduation Scores

Many companies have strict criteria for selecting candidates, with at least 60 percent marks often being a requirement for inclusion in their recruitment process. However, there are still many opportunities for students who have obtained an MBA or PGDM in marketing, as long as they excel in other areas. The key lies in understanding the selection criteria and how to leverage your unique strengths.

Challenges and Opportunities

While it's true that many companies set a minimum percentage for selection, it's important to note that some organizations prioritize merit over just numerical scores. If you perform well academically, you still have a chance of securing a good job. The path to success in the job market after completing an MBA in marketing with, for example, a 52% graduation score, can be quite different from that of a candidate with a higher score. Personal accomplishments, experiences, and potential can significantly influence your career prospects.

CMAD's Experience

I completed my PGDM in Marketing in 2019 from the Goa Institute of Management and secured a good placement. However, your situation is quite different. Without specific information about your college, graduation percentage, and academic records, it's challenging for me to provide direct advice. However, I can share some insights into why good placements are achieved in top B-Schools.

When companies come for recruitment, they gather data from the placement cell, including your bio-data, SSC (10th), HSC (12th), graduation scores, and experience certificates. They then shortlist candidates based on a profile that typically requires a 70% cutoff. Given this information, it seems you may be at a slight disadvantage compared to candidates with higher scores. However, this doesn't mean your chances are completely closed.

Talent and Experience Over Marks

Talent and unique selling propositions (USPs) are often more critical than mere numerical scores. If you are talented in your domain and have specific strengths or achievements that set you apart, your percentage alone may not matter. It's crucial to highlight how you have grown, improved, and learned from past experiences. These personal narratives can be compelling to potential employers.

For example, if you have professional experience in the marketing field, have successfully managed projects, or have developed innovative solutions, these factors can compensate for lower academic scores. Additionally, continuous learning and acquiring new knowledge can be beneficial. Long-term experience in a specific field and a deep understanding of market dynamics can make you a more attractive candidate for companies that look for candidates with higher overall scores but also a proven track record of success.

Securing a Job with Lower Scores

Even if you have a lower score, you can still find a job in marketing. However, the preference for higher scores remains, especially at larger brands. Smaller companies or startups might be more open to hiring candidates with diverse skills and a willingness to learn. If you can demonstrate that you have the potential to excel and bring value to the organization, you can still secure a position. The key is to focus on how you can contribute to the company's goals and how your experiences and skills can benefit them.

Another strategy is to network actively. Attend industry events, connect with professionals in your field, and engage with online communities. These efforts can help you build relationships that might lead to job opportunities. Additionally, consider internships or part-time roles to gain practical experience and enhance your resume. Gaining experience over the years can make you more appealing to companies, especially if you can demonstrate that you are willing to learn and bring innovative ideas to the table.

Conclusion

The job market post-MBA can be challenging, especially if you have lower scores. However, the path to success is not predetermined by your graduation percentage alone. Your unique talents, experiences, and your ability to demonstrate how you can contribute to a company's goals can significantly influence your career prospects. Focus on building a strong portfolio, demonstrating your potential, and networking actively. With the right approach, you can still secure a rewarding career in marketing, even with a lower score.

Keywords: MBA Marketing, Placement After MBA, Job Opportunities with Lower Scores