Media Scrutiny of Politicians Fashion Choices: Ocasio-Cortez and Her Photo Shoot Outfit
Are People Justified in Scrutinizing Ocasio-Cortez’s Expensive Outfit When She Is Taking Pictures with Construction Workers?
It’s a common occurrence for politicians to be scrutinized for their fashion choices, especially when visiting communities in need. Take, for example, the recent controversy surrounding Representative Alexandria Ocasio-Cortez's outfit during a photo shoot with construction workers. However, the debate surrounding her choice of clothing reveals misunderstandings about the dynamics of photo shoots and the media context in which these images are presented.
The Reality of Photo Shoot Attire
Accusations that Ocasio-Cortez’s outfit was unjustified overlook the nature of a photo shoot. The clothes she wore were not purchased for the event but were borrowed for the occasion. Photo shoots are meticulously planned to evoke a specific image or message, and the wardrobe often includes borrowed pieces from designers and jewelers who are eager to get free promotional exposure. This is a common practice in the media, where influencers, politicians, and celebrities are often seen wearing high-end clothing for promotional and editorial shoots.
Education on Photo Shoot Logistics
Understanding the logistics behind a photo shoot can clear up some of the misunderstandings. Here’s a breakdown of the process:
Hiring a Photographer and Stylist
The publication or organization featuring the politician usually hires a photographer and a stylist. Often, the stylist selects a variety of outfits from which the politician can choose. These outfits are typically borrowed or rented from designers who view it as valuable advertising.
The Pre- and Post-Shoot
Before the shoot, the stylist spends time styling the politician with makeup, hair, and clothing. On the day of the shoot, the entire production team, including the stylist, photographer, and various assistants, gather. Sometimes, they use a large bus or trailer to house all the materials needed for the shoot.
Ownership and Return
Once the photography is completed, the stylist helps the politician return the borrowed items. The clothes go back to the designers who provided them. This process is ethical and commonplace in the fashion industry.
Personal Reflections and Critiques
While the context of photo shoots is important, it is also worth noting the personal and political repercussions. Ocasio-Cortez’s statement reflects her understanding of the situation and her stance:
“I know this because back in the dark ages when I was trying to pay tuition at art school I did a little modeling.” [1]
The politician acknowledges the fashion industry and the practice of borrowing pieces. However, she defends her decision, stating, “She is not running on an anti-expensive clothing platform so there is no hypocrisy in her dressing that way.” [2]
The Broader Context of Leadership
While the discussion around Ocasio-Cortez’s outfit focuses on one incident, it touches on broader issues in political leadership, particularly in socialist and communist societies. Leaders in these governments are often insulated from the challenges faced by their constituents, leading to a perception of privilege. This can cause tension and criticism, as seen with Ocasio-Cortez’s critics:
“The overriding perspective is that the people that are the leaders in a Communist or Socialist government are the ones that do not have to suffer the consequences they impart on the masses.” [3]The criticism of high-end fashion in political settings can be seen as a form of resistance against perceived privilege and a symbol of the divide between leaders and ordinary citizens.
In conclusion, while photo shoots and fashion choices can be points of contention, understanding the industry context and the broader social and political implications can provide a more nuanced perspective. The scrutiny of Ocasio-Cortez’s outfit, like many other fashion choices in public life, is part of a larger dialogue about leadership, representation, and the role of fashion in shaping public perception.
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