Are Artists or Creative People Able to Solve Problems Quicker?

No, but they approach the problem differently. Researchers have observed that creative individuals often do not solve problems linearly, instead opting for a more tangential and imaginative approach. A UBC student’s thesis comparing problem-solving methods in science and art students highlighted this unique methodology.

The Creative Problem-Solving Process

While not all creative people are great problem solvers, many are found in the creative departments of advertising agencies. Their work revolves around researching, defining problems, and generating numerous solutions until the best one emerges. The process is termed "wicked" by experts, yet it is incredibly rewarding.

Artists and creative individuals often have fewer problems to begin with. They approach their work with a freedom of identity, setting their own schedules, and working with people they enjoy. This lack of external constraints allows them to focus deeply on the problem at hand. However, this freedom can also come with significant costs, including difficulty in personal relationships, financial instability, and mental health challenges.

The Pace of Innovation

One aspect where creative people typically excel is in solving problems that are less immediately obvious. They have the ability to identify issues that others might overlook, thus allowing them to proceed at their own pace. Steve Jobs' approach to the iPhone is a prime example: he was not rushed by competitors like Nokia, Motorola, and Samsung, as they were merely refining existing technologies.

Jobs' innovative vision was groundbreaking and required a slower, more thoughtful approach. This confidence and vision, combined with a lack of urgency from competitors who were responding to market demands, led to a leap in innovation. The iPhone's launch provided a platform that facilitated the app store, once again demonstrating the value of unconventional thought.

Conclusion

While creative individuals may not solve problems quicker, their unique approach often leads to better, more innovative solutions. Their ability to tackle problems that others might not even consider, combined with a focus on long-term vision and a willingness to explore unconventional avenues, makes them invaluable in the realms of innovation and problem-solving.