Breaking Free from Stale Sales Phrases: A Fresh Approach to Closing Deals
Breaking Free from Stale Sales Phrases: A Fresh Approach to Closing Deals
As a sales professional, have you ever found yourself uttering phrases like, "Just checking in," or "Just touching base"? These common sales jargon phrases are often used to mask the truth and lack the impact needed to close a deal. But don't worry, you're not alone. Many salespeople fall into the trap of using such catchphrases. In this article, we will explore why these phrases can be detrimental to your sales effectiveness and provide alternative phrases to help you sound more confident and effective in your sales interactions.
Why Stale Sales Phrases are a Problem
The phrase "Nothing but a good salesperson would have closed the sale the first time" echoes the enthusiasm and persistence that strong salespeople possess. However, relying on phrases like "Just checking in" or "Just touching base" can make you sound indifferent or disinterested. These phrases can also make it difficult for customers to take you seriously. When you start your conversations with such bland statements, customers may assume that the conversation is low on substance and, as a result, may not give your product or service the attention it deserves.
Common Stale Sales Phrases to Avoid
Just checking in - This phrase lets the customer know that you are merely observing, but not actively engaging in the conversation. Instead, you could say, "Was everything 100% clear in the SOW/Implementation Plan/Pricing Plan? Just touching base - This phrase is another way of saying that you are gathering information without providing any value. Instead, you could say, "Have new ideas to share since we last spoke. Would it be okay to send them over or would you prefer to chat instead?" Just circling back - This phrase is vague and suggests that you are not making progress. Instead, you could say, "We are having a webinar/lunch and learn to go deeper into X. Would you like to join us?" Just following up - This phrase can make it seem like you are not making progress in the sale. Instead, you could say, "What questions did you have about the proposal, if any?" Just swooping in - This phrase suggests that you are not being proactive. Instead, you could say, "Be a seller, not a vulture. Always be proactive and provide value in your sales interactions."Alternative Phrases to Enhance Your Sales Communication
To enhance your sales communication and make your sales efforts more effective, it's important to use phrases that demonstrate your commitment, value, and proactive approach. Here are some alternative phrases you can use in place of the stale sales phrases:
Was everything 100% clear in the SOW/Implementation Plan/Pricing Plan? - This phrase is more specific and deals with important details. It shows that you are concerned about clarity and understanding. Have new ideas to share since we last spoke. Would it be okay to send them over or would you prefer to chat instead? - This phrase shows that you have new ideas to share and are open to discussing them further. It also gives the customer a choice, making them feel valued and involved. Would you like to join us for a webinar/lunch and learn to go deeper into X? - This phrase is more inviting and suggests that you are providing a valuable opportunity. It also shows that you are willing to go the extra mile to help the customer. What questions did you have about the proposal, if any? - This phrase is more direct and shows that you are willing to address any doubts or concerns. It also gives the customer an opportunity to express their thoughts.Conclusion
By breaking free from stale sales phrases and adopting more effective alternatives, you can enhance your sales communication, demonstrate your commitment, and ensure that your sales efforts are more successful. Always be proactive, provide value, and make your customers feel valued. If you always want to ensure you hit your sales quota, check out the Stoic Sales Minds blog for more tips and strategies to improve your sales performance. Remember, be a seller, not a vulture. And never have another quarter without hitting quota.